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By Kenwyn Caranna, College of Agriculture and
Environmental Sciences
Photo NCA&T
EAST GREENSBORO, N.C. (Sept. 5, 2025) – Agricultural and
food industry entrepreneurs, take note: A new center focused
on your specific needs is launching at North Carolina
Agricultural and Technical State University.
The Agriculture Business Innovation Center (ABIC) at N.C.
A&T aims to help agriculture-related businesses succeed
while encouraging innovation and facilitating workforce
development training.
ABIC kicks off with a free event Tuesday, Sept. 16, and
Wednesday, Sept. 17, at the University Farm Pavilion. It’s
an opportunity for agricultural leaders, entrepreneurs and
community partners to collaborate, network and weigh in on
what resources they need to thrive.
Photo cutline: North Carolina
Agricultural and Technical State University Professor
Kathleen Liang, Ph.D., whose specialty is agricultural
economics, works with farmer Connie Locklear on ways to
plant to increase yield. Farmers should also see themselves
as agricultural entrepreneurs, Liang said.
The center will serve as a hub, offering assistance to
agriculture-based businesses nationwide, with a primary
focus on small-scale farming and related enterprises. The
U.S. Department of Agriculture awarded $1.92 million to
A&T’s College of Agriculture and Environmental Sciences to
establish the center in partnership with Kentucky State
University, Alabama A&M University and West Virginia State
University.
North Carolina’s agriculture and
agribusiness sector contributes about $111
billion in economic impact annually, making it the
state’s leading industry, according to the NC Chamber.
Nationally, agriculture, food and related industries
contributed $1.
5 trillion to the U.S. gross domestic product, according
to the USDA Economic Research Service.
About 100 people are expected to attend the September
conference, which will feature a panel discussion,
entrepreneur success stories, exhibits and farm tours.
The event will “raise awareness and identify collaborative
efforts to support business owners or new entrepreneurs who
have limited access to technical assistance,” said Kathleen
Liang, Ph.D., Kellogg Distinguished Professor of Sustainable
Agriculture at A&T.
Liang and Michelle Eley, Ph.D., community and economic
development specialist with Cooperative Extension at N.C.
A&T, are assisting Kenrett Jefferson-Moore, Ph.D., who is
leading the project. Jefferson-Moore is chair of A&T’s
Department of Agribusiness, Applied Economics and
Agriscience Education.
“A lot of times farmers only see themselves as a business
owner, they don't see themselves as farm entrepreneurs,”
Liang said. “I want to see our center to break that mindset
and inject a new concept of farming, agriculture and the
food industry that includes technology, information, data,
science — any innovative opportunity to drive our industry
to success with competitive income and benefits that will
attract young people to come back to us.”
The center will provide both
virtual and in-person technical assistance in areas such as
food and agricultural production, business planning, market
development, funding opportunities and workforce
development.
“We have collaborators across the 1890 land-grant
institutions,” Jefferson-Moore said, and the center
anticipates working with additional universities nationwide.
“We’re trying to make sure that there is a point of
contact,” she said, “to make sure they get the resources
that they need wherever they are.”
Students also have a vital role at the center, which
includes the virtual Entrepreneurship Academy, said Alex
Meredith, Ph.D., ABIC managing director. The academy helps
students learn about and prepare for working in agriculture
entrepreneurship.
Some students already are running food-related businesses,
Meredith said, and ABIC can help them, too, with things like
obtaining food safety certification or connecting them to a
commercial kitchen.
Meredith sees ABIC as a means to help not only the
individuals directly served, but also the generations that
follow.
“If I’m able to help small farmers effectively sustain their
businesses, then that means that their children are
sustained financially. They don’t have to find last-minute
dollars to put a child through college,” he said.
To register for the conference, go to https://ncat.az1.qualtrics.com/jfe/form/SV_1YcUPsN4oy9nUBo.
Registration for a conference room rate at the Marriott
Greensboro Downtown is available at https://www.marriott.com/event-reservations/reservation-link.mi?id=1753205910306&key=GRP&app=resvlink.
About North Carolina A&T State University
North Carolina Agricultural and Technical State University is
the nation’s largest historically Black university, as well
one of the top 25 “Most Innovative” universities in America
(U.S. News & World Report, Best Colleges 2024). North
Carolina A&T is a land-grant, doctoral research university
and a constituent member of the University of North Carolina
System. An exponential university, A&T is recognized widely
for its national leadership in graduating African American
students in engineering, agriculture and other STEM fields.
The university was established in 1891 as only the second
land-grant college created under the second Morrill Act and
is located in Greensboro, North Carolina. |